Portfolio Choice     

Published: August 15, 2023
Updated: August 15, 2023

TTK PRESTIGE
BSE ticker code 517506
NSE ticker code TTKPRESTIG
Major activity Household appliances
Managing Director T.T. Jagannathan
Equity capital Rs. 13.86 crore; FV Re. 01
52 week high/low Rs. 1051 / Rs. 652
CMP Rs. 776.25
Market Capitalisation Rs. 10759.91 crore
Recommendation Accumulate at declines
Pole player in Indian kitchenware

Chennai-headquartered TTK Prestige is a leading, and the most popular, player in the segment of kitchen and home appliances. Spearheading the segment with highquality products, the company is known for its innovative and popular kitchen and home products. The company operates broadly under three major categories – pressure cookers and pans, non-stick cookware and kitchen electric appliances. These groups include a number of products like pressure cookers, cookware, gas stoves, domestic kitchen electric appliances, ovens, toasters, and grills, mixers and grinders, kitchen hoods, hobs, cooktops and chimneys.

The company has developed several popular brands, including Prestige, Mantra and Prestige Smart Kitchen. It operates over 500 Prestige Smart Kitchen stores spread all over the country. TTK Prestige enjoys a high brand recall and spends over 7.5 per cent of its annual sales for brand-building and sales promotion activities.

The rising demand for its products is well reflected in its financial performance. During the last 17 years, its sales turnover has grown more than 13 times from Rs 208 crore in fiscal 2006 to Rs 2,777 crore in fiscal year 2023, with operating profit shooting up over 19 times from Rs 19 crore to Rs 361 crore, and the profit at net level taking a high jump of over 36 times from Rs 7 crore to Rs 253 crore. What is more, prospects ahead are all the more promising. Consider:

  • The company’s revenue stream, though strong, is well-diversified — with kitchen appliances contributing 48 per cent, pressure cookers 33 per cent, cookware contributing 15 per cent and the other segments contributing the balance 4 per cent. This is a major plus point for the company’s steady growth.

CAPACITY BOOST

  • With the rising demand for its products, TTK embarked on an expansion programme during the last three years. The expansion at its Coimbatore and Vadodara facilities has raised the capacity for pressure cookers to around 9 million a year, for cookware to 15 million and for other appliances like rice cookers and induction cooktops to around 1 million pieces. At the same time, the company has added an annual capacity of 4 million pieces of non-stick cookware in its Gujarat factory.
  • Its Prestige brand is one of the strongest and most trusted in the kitchen appliances space. In the cookware market, the company has a share of 35-40% in terms of value and in volume is four times the size of its nearest competitor. Similarly, the company is the market leader in value-added gas stoves, industrial cooktops, kettles and electric rice cookers. It is the number 3 player in mixer-grinders. The inhouse product development team helps launch new products to expand the product base and improve overall efficiency.
  • At present, of the company’s domestic sales, about 50 per cent is accounted for by southern states and the balance from the rest of India. Along with maintaining its stronghold in the southern markets, TTK is now striving to expand its marketing by widening its distribution network in India and increasing opportunities in the export market. During the last 20 months, the company has launched over 300 SKUs, widening its distribution network across the country. It is striving to push its exports also to increase its export revenues from around 3.5 to 4 per cent to around 9-10 per cent within the next 3-4 years.

MODULAR AMBITION

  • The company has acquired a stake in Ultratech Modular Solutions, which is engaged in manufacturing and marketing modular kitchens. The management sees tremendous growth potential in this segment and considers it a Rs 2,500-crore marketing opportunity.

The company’s shares are quoted around Rs. 785 (face value Re 1). If the current pace of growth is any indication, TTK’s turnover will touch Rs 5,000 crore mark within the next 5 to 7 years, with the stock price reaching the Rs 1,200 mark.

PERFORMANCE INDICATORS (Rs. in crore)

Year Net Sales Net Profit EPS (Rs.) Div (%) BV (%) RONW (%)
2020-21 2186.90 227.90 164.40 500.0 1084.20 16.20
2021-22 2722.50 304.80 22.00 600.0 124.60 18.90
2022-23 2777.13 254.17 18.30 600.0 139.70 13.87
COSMO FERRITES
BSE ticker code 523100
NSE ticker code --
Major activity Industrial Products
Chairman Ambrish Jaipuria
Equity capital Rs. 12.03 crore; FV Rs. 10
52 week high/low Rs. 455 / Rs. 125
CMP Rs. 200.00
Market Capitalisation Rs. 240.60 crore
Recommendation Buy at declines
Banking on top-quality ferrites

New Delhi-headquartered (with its factory located in Himachal Pradesh) Cosmo Ferrites is a leading manufacturer and exporter of soft ferrites. Established in 1986, the company manufactures soft ferrites and coils which cater to a wide clientele comprising manufacturers of transformers, compact fluorescent lights, mobile phones, wireless chargers and inductive heaters. The company’s products serve all major applications like solar invertors, sensor VFD drives, energy meter lighting, SMPs, battery chargers, induction welding and hearing applications.

After struggling to establish itself for over a quarter century, the company has entered the turnaround stage. Till fiscal 2021, its earnings were nominal. In fact, in fiscal 2020, it incurred a loss of Rs 3 crore in its operating performance while at net level the loss was Rs 10 crore. But after fiscal 2021-22 it has staged an impressive turnaround and is now on the growth path. Consider:

  • The changing fortunes of the company are well reflected in its share price, on stock exchanges which has risen 15 per cent in a week, 56 per cent in one month, and 105 per cent since the beginning of calendar year 2022. In short, the stock which was going abegging around Rs 17.50 on March 31, 2021, is today in demand around Rs 200, that too after falling back from Rs 455.
  • The company has taken a very long period to establish its image among clientele. Till fiscal 2020, it slowly and gradually increased its sales, but margins were negligible and after earning small profits of Rs 1 crore to Rs 6 crore till 2018-19, it incurred a loss of Rs 3 crore in fiscal 2020. Thereafter, there was a sustained improvement in quality and timely fulfilling of orders. During the last two years, sales have crossed the Rs 100-crore mark and operating profit has been Rs 31 crore and Rs 11 crore respectively. The company is in a turnaround phase and, going ahead, will grow in stature.
TOP-CLASS UNIT

  • In order to offer high-quality products, the company’s manufacturing facility, located in the foothills of the Himalayas, was equipped with the best German and Taiwanese equipment. In order to service this equipment, a tech-savvy technical team was appointed.

In order to maintain a high degree of quality, the management has ensured quality control at every stage of production, according to Cosmo group CEO Pankaj Poddar. Says Mr Poddar, “Our focus on quality and pro-environment measures has made us eligible for ISO 1901-2008, ISO 14001-2004 and ISO VTS 16949-2009. All our raw material and manufactured ferrite products comply with ROHS norms as per EU standards and epoxy coating materials are UL 94 V-O approved.” The company’s well-equipped R&D department and its adherence to high quality, transparency and innovation have enabled it to expand its footprint abroad.”

  • With the rising demand for its products at home as well as abroad, the company has expanded its production capacity from 500 mt to 3,600 mt. This expansion has helped sales cross the Rs 100-crore mark and put it on the profitable path.
  • The revolution in the automotive industry with the emergence of the EV (electric vehicle) segment will be a boon for Cosmo Ferrites. For an autonomous electric vehicle, power conversion is of paramount importance to ensure its efficiency. The electric power varies at different levels while it is being generated, stored and consumed. All the steps in this process use ferrite cores for a range of functions such as energy storage, noise filtering, self-shielding and conversion. EV charging infrastructure also needs ferrite cores to ensure magnetic flux guidance and self-shielding.

The company has entered a major turnaround phase. Its share price, which was friendless at Rs 17.50 on March 31, 2022, has jumped to over Rs 200 by now. The stock has a lot of growth potential going ahead. Discerning investors will do well to accumulate these shares at every decline.

PERFORMANCE INDICATORS (Rs. in crore)

Year Net Sales Net Profit EPS (Rs.) Div (%) BV (%) RONW (%)
2020-21 63.65 1.80 1.50 -- 12.95 11.43
2021-22 113.84 14.23 11.83 -- 24.82 56.10
2022-23 107.31 3.04 2.50 -- 26.80 9.79
NCC
BSE ticker code 500294
NSE ticker code NCC
Major activity Civil Construction
Managing Director Hemant Madhusudan
Equity capital Rs. 125.57; FV Rs. 02
52 week high/low Rs. 161 / Rs. 62
CMP Rs. 152.55
Market Capitalisation Rs. 9577.80 crore
Recommendation Buy at declines
Pan-India giant in construction

Hyderabad-headquartered NCC (formerly Nagarjuna Construction Company) is one of the largest and most well-diversified construction companies in India. The company has ventured into two diverse sectors of construction and infrastructural development spanning the nation. Its construction activities are covered under buildings, transportation, water and environment, electrical (T&D), irrigation, mining and railways. During the last four decades, the company has registered remarkable growth – both in terms of numbers and variety of projects. It has progressed from strength to strength in building expertise within the organization to handle complex and challenging projects. A veritable rollcall of projects assigned to and completed by it is testimony to its capabilities and commitment.

By now, NCC has completed 490+ building projects, 20,000+ km of water pipelines, 35,000+ acres of land irrigated and 35,000+ of villages electrified.

The company has remarkable expertise in buildings and housing which are key measures of the growth and development of a nation, reflecting the living standards of its citizens. NCC has been a major player in this area, having contributed to construction, including industrial buildings, commercial buildings, housing projects, IT parks, shopping malls, sports complexes, hospitals and stadiums.

WATER SYSTEMS

Of late, management of water and waste water has assumed enormous significance and NCC has been playing a critical role in this field. In fact, it has augmented its expertise to be able to execute various water supply, drainage and sewage systems as well as sewage treatment plants. Realising the importance of the Railways in keeping the development of a country on track, NCC has undertaken to keep the wheels of growth in constant motion by engaging in projects involving dedicated freight corridors, zonal railway projects and private railway sidings.

  • Of late, orders are raining on the company and its order book is getting fatter and fatter every day. In April 2023, it received six orders worth a total of Rs 3,344 crore (excluding GST), of which three orders worth Rs 2,506 crore are related to the buildings division, two orders worth Rs 538 crore to the electrical division and one order worth Rs 300 crore to the water division. In May 2023, the company received orders aggregating Rs 2,088 crore. In June too, it received substantial orders for the building division and the water segment.

In July 2023, it received new orders worth Rs 1,919 crore from state and the Central government agencies. Of these, orders worth Rs 1,636 crore were related to the water divison and those worth Rs 284 crore were related to the building division. In fact, by March 2023, the order book had reached an all-time high of Rs 50,240 crore – almost 3.8 times its FY2023 revenue. Again, business-wise, the order book is well diversified into building/water and railway/electrical/transportation/mining and others. All these provide strong revenue visibility in the coming years. What is more, orders are expected to continue unabated and with robust execution pick-up, the company’s topline and bottomline are expected to shoot up, going forward.

DEBT DIVES

  • The company’s balance sheet is healthy and robust. It reduced its debt from Rs 1,950 crore as on March 31, 2022 to Rs 980 crore as on March 31, 2023. The management expects the debt to go down further by March 2024.

Thanks to a strong and well-diversified order book, robust execution capabilities, a sharp focus on debt reduction and improvement in working capital, the company’s future prospects are highly promising. Shares of NCC are quoted around Rs 52. In recent times, there has been a spurt in the price. Hence, the best way is to accumulate these stocks at every decline.

PERFORMANCE INDICATORS (Rs. in crore)

Year Net Series Net Profit EPS (Rs.) Div (%) BV (%) RONW (%)
2020-21 7949.40 258.70 4.20 40.0 84.40 5.20
2021-22 11138.00 329.10 5.20 100.0 90.50 6.10
2022-23 15553.41 619.04 9.90 110.0 98.20 6.14

February 15, 2025 - First Issue

Industry Review

VOL XVI - 10
February 01-15, 2025

Formerly Fortune India Managing Editor Deven Malkan Assistant Editor A.K. Batha President Bhupendra Shah Circulation Executive Warren Sequeira Art Director Prakash S. Acharekar Graphic Designer Madhukar Thakur Investment Analysis CI Research Bureau Anvicon Research DD Research Bureau Manager (Special Projects) Bhagwan Bhosale Editorial Associates New Delhi Ranjana Arora Bureau Chief Kolkata Anirbahn Chawdhory Gujarat Pranav Brahmbhatt Bureau Cheif Mobile: 098251-49108 Bangalore Jaya Padmanabhan Bureau Chief Chennai S Gururajan Bureau Chief (Tamil Nadu) Ludhiana Ajitkumar Vijh Bhubaneshwar Braja Bandhu Behera

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